A synopsis of achievements from Marketing projects.
- Strategic marketing lead on innovative mobile/PDA product; a double nominated CODiE awards finalist (Software Industry Association Awards).
- As COO, led the design and implementation of award-winning Mobile phone related marketing software (SMS, Association of Independent Business awards).
- Using advanced organic SEO techniques, achieved in excess of 1 million page views on behalf of independent, recruitment website (UK, DOT.com)
- Delivered marketing plans, and components thereof, for clients in various sectors, inc.: Private Investigation, Health & Beauty, Healthcare, Publishing, Music, DOT.com, etc.
- As Director, Implementation and Support (a global head of sales and marketing role), identified opportunities for upselling: increased revenues 8%.
- Created various brands from scratch (inc. naming, slogans, brand architecture), including DOT.com, esoteric services, jewellery & accessories, fashion, software et al.